Optims Hospitality Solutions

Optims-Hogatex is now called Amadeus Hospitality.

The Optims Central Reservation System is truly the industry's first fully integrated enterprise marketing-based reservation system offering single inventory to your operations.

Optims.CRS is an enterprise-wide reservation system, which maintains a single real time database environment, accessed through all reservation Distribution Channels (ADS, GDS, Voice, Property and Web), but driven by the originating Source within the Channel, and managed by the customer.

The Optims.CRS Enterprise Reservation System software consists of:

  • Optims.CRS for Voice reservations, and used in a call center (or multiple call centers working with single availability). The application uses a Sales based reservation Agent desktop to help improve conversion rates.
  • Optims.CRS - PROPERTY for intra- property reservations, and which is typically used at the property level to make reservations for the individual hotel or for intra-hotel reservations. In addition, this module is also used at your sales offices worldwide. The advantage of this approach is that you have a single database for consolidation of marketing information i.e. Frequent Guest, Reservations statistics, Market Segments, Source of Business including Travel Agent, Corporate Accounts, Wholesalers etc.
  • Optims.CRS - E Distribution interfaces at the seamless level with the Global Distribution Systems, facilitating electronic hotel room reservations. In addition the software also connects with the Online Distribution database providing full connectivity to various web sites and on-line Travel Agencies. This interface provides the capability of being connected to over 600,000 travel agents terminals globally.
  • Optims.CRS - INN SYNCH provides full two-way communications with the PMS. This is a full featured interface module to handle all communications and data exchange between the PMS and CRS.
  • Optims.CRS - WEB is an XML based toolkit, allowing a hotel company's proprietary Web site to gain seamless access to the reservation database, providing real-time rates, availability and booking capabilities to brand-loyal Web site visitors. Many of our Customers web sites are set up using Optims.CRS - WEB. Optims.CRS also provides connectivity with corporate accounts. As a result, corporations can access their negotiated hotel rates and directly book them online using the hotel company's proprietary web site.

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